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What makes an American company iconic and what enables it to endure? At TIME100 Talks: Built to Last: The Enduring Power of Iconic American Brands, CEO of TIME, Jessica Sibley moderated a conversation with Bill Ford, Executive Chair of Ford Motor Company; Scott Kirby, CEO of United; and Ruth Porat, Chief Investment Officer of Alphabet and Google. Together, they examined how influential companies balance legacy with innovation, navigate disruption and shape what comes next. Sponsored by Ford Motor Company https://lnkd.in/g7zK57Mu