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Salesforce for Manufacturing

20,000 manufacturers trust Salesforce

Salesforce is the #1 Agentic CRM for manufacturing. Build a smarter value chain and harness trusted data and autonomous AI agents to seamlessly connect sales, service, and channel partners.

See how manufacturing companies build stronger with Salesforce

Companies drive remarkable results with Salesforce for Manufacturing, built on the world's #1 Agentic CRM

21 %
faster case wrap-up
Salesforce helps manufacturers reduce time-to-close services cases.*
60 %
warranty claim automation
Salesforce automates 60% of warranty claims for a global manufacturer*
30 %
ROI achieved
Salesforce helps manufacturers increase ROI with Manufacturing Cloud.*

Solve manufacturers’ greatest issues with smart solutions

Accounts dashboard containing account summary, sales opportunities, and customer satisfaction.

Modernize Commercial Operations

Manage your complete book of business and eliminate silos between sales and operations.

Smiling field worker wearing a blue hard hat and high-visibility vest holding a tablet beside a chat bubble icon

Transform the Service Experience

Enable faster, smarter service from the contact center through field technicians and customers.

A portal highlighting the percentage achieved to revenue goal.

Simplify Channel Engagement

Drive greater channel partner visibility, engagement, and performance.

It starts with the #1 Agentic CRM for manufacturing

Service console and advance forecasting dashboard
Product

Manufacturing Cloud

Power customer-centric manufacturing operations by unifying sales, service, and channel operations.

Your path to becoming an Agentic Enterprise in manufacturing starts here

A unified architecture brings together data, models, workflows, insights and experiences.

Colorful Slack logo inside a glass circle surrounded by yellow sparkles on a purple background
System of engagement

Connect your teams, partners, and distributors on Slack

Unite sales and service, both direct and through channels, with AI agents in the flow of work.

Tableau logo inside a white circular badge with yellow sparkles on a red and orange gradient background
System of insight

Tableau for manufacturing intelligence

Protect margins & increase CSAT with actionable insights from sales agreements & asset performance.

Salesforce Agentforce icon with sunglasses set against a vibrant blue backdrop with yellow sparkles
System of agency

AI agent for automated manufacturing workflows including sales, service and channel partner assistance

Agents modernize commercial ops, simplify partner engagement, and transform service at scale.

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System of work

AI that runs inside your manufacturing workflows, not on top of them

Built for manufacturing sales, channel revenue, and asset service to eliminate operational friction.

Person silhouette symbol inside a translucent orb set against a blue-purple backdrop with yellow sparkle accents
System of context

One complete view across your entire value chain without moving your data

Connect customer, product, and asset data from ERP, PLM, IoT, and partners in one governed place.

GE Appliances logo

We’re essentially a small startup inside a legacy business. We’re going through a digital transformation to revolutionize how we go to market across the consumer journey, and it’s all powered by our Bodewell ecosystem built on the Salesforce Platform.

Jason West
Executive Director, Commercial Strategy & Transformation, GE Appliances

Hit the ground running with manufacturing crm tips, tricks, and best practices

The Manufacturer's Guide to Modernizing Commercial Operations guide cover
Guide

The Manufacturer's Guide to Modernizing Commercial Operations

The Manufacturer's Guide to Transform the Service Experience cover
Guide

The Manufacturer's Guide to Transform the Service Experience

Simplify Partner Engagement: A Guide for Manufacturers cover
Guide

Simplify Partner Engagement: A Guide for Manufacturers

Salesforce for Manufacturing FAQ

Customer relationship management (CRM) for the manufacturing industry is a system for managing all of your company’s interactions with current and potential customers, and partners like distributors, and managing critical information such as asset data, order management, and demand forecasting.

A manufacturing CRM can help you get 360-degree visibility into your customers, partner and asset data to help manage your complete book for business, transform your service center and drive near real-time collaboration. It integrates with ERP and supply chain management, and drives efficiency.

First, determine what you want an manufacturing CRM to solve. A manufacturing CRM should include functionality like: customer, product and asset information, partner performance and collaboration management, processes to manage your book of business, embedded analytics, AI and more.

Salesforce for Manufacturing, formerly known as Salesforce for Manufacturing, connects manufacturers' value chains to solve industry challenges with the Agentforce platform and innovative manufacturing solutions built to decrease costs, increase margins, increasing productivity, and driving efficient growth.

Salesforce for Manufacturing offers a complete suite of innovative manufacturing solutions to help manage your complete book of business, reimagine omni-channel service, collaborate with channel partners, and act on intelligent insights with automation.

To start, think about your main challenges. Then get to know our Manufacturing solutions: Modernize their Commercial Operations, Transform their Service Experience, Simplify their Partner Engagement, and Translate Data Into Intelligent Insight and Actions.

Manufacturing Cloud is the industry-specific innovations that are focused on delivering purpose-built capabilities for manufacturing companies. These include the manufacturing industry-specific data model, applications and application logic, and user experience components as well as agentic AI capabilities — all designed specifically for the needs of the Manufacturing Industry. Salesforce for Manufacturing refers to the entirety of Salesforce for the manufacturing industry. This extensible platform provides access to solutions for field service, supply chain management, partner relationship management, analytics, collaboration, integration, customer engagement, broader agentic AI capabilities, and more.