Samsung's Galaxy Fold-inspired pub is coming to London — what to expect

TL;DR: Samsung is opening The Fold Inn, a limited-time Galaxy Fold-inspired pop-up pub in London, on July 24-25. The venue will feature a fold-themed bar, custom drinks inspired by Samsung's latest Galaxy Z devices, and hands-on experiences with the company's newest foldable phones.

If you're in London this month, Samsung wants to treat you to a foldable-inspired pub experience.

The tech giant has announced The Fold Inn, a limited-time pop-up pub in London inspired by its Galaxy Fold lineup. Blending classic British pub culture with Samsung's foldable design language, the immersive space offers visitors a fresh way to experience the company's latest Galaxy Z devices.

What is The Fold Inn?

The Fold Inn isn't just a themed bar — it's part product showcase, part pub experience.

Credit: Samsung

At the center of the venue is a fold-inspired bar that takes its design cues from Samsung's Galaxy Fold devices. Visitors can also order from a custom drinks menu, with each beverage created to reflect the personality and features of Samsung's newest Galaxy Z lineup.

Samsung says the pop-up is meant to showcase the next generation of its foldable phones in a setting that's both unexpected and unmistakably London.

When and where can you visit?

The Fold Inn will be open for two days only:

• Friday, July 24: 11 a.m. to 8 p.m. BST

• Saturday, July 25: 11 a.m. to 8 p.m. BST

You'll find the pub here:

The Fold Inn
15 Bateman Street
London, W1D 4AQ
UK

Whether you're curious about Samsung's latest foldables or simply looking for one of London's more unusual pop-ups, The Fold Inn promises a pub experience that's anything but ordinary.