After months of teasing, the Beats 360 are finally here
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We caught wind that a new pair of Beats over-ear headphones might be imminent when several World Cup stars stepped out wearing unrecognizable headphones from the brand in June. Then, there were the product filings and Amazon UK listings that teased out some more clues.
Now, the Beats 360 are finally here as of Sept. 22. The over-ear headphones are the first from the brand to feature customizable ear and headband cushions, and retail for $349.99. Preorders for the headphones open immediately, with full availability following shortly after on Sept. 24 at Amazon, Apple, Beats, Walmart, and Best Buy. At Apple and Beats, headphones are available in four colorways: black, cloud, sky, and pink, while only the former two colors are available at additional retailers.
The corresponding color of ear cups and cushions will be included with the headphones, but additional Beats 360 Cushion Kits will be available for $49.99. However, if you take advantage of the special intro offer, you can pick them up for just $9.99, knocking a whopping $40 — or 81% — off the price.
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So what's new with these headphones? We break it down below.
Beats 360: Price and specs
The Beats 360 cost $349.99, and come with the following basic specs:
Battery life: 32 hours per charge
Active noise cancellation: Yes
Microphones: Nine, with eight dedicated to ANC
IP rating: IPX4
Connection: Bluetooth 5.3, one-touch pairing for Apple and Google Fast Pair for Android users
Colors: Black, cloud, sky, pink
Beats 360: What's new
Beats last launched a pair of over-ear headphones in 2024: the Beats Studio Pro, which are Mashable's current favorite Beats headphones. The Beats 360 are an entirely separate product line with new features. Most notable are the interchangeable ear and headband cushions. Included with the headphones is a pair of the "Performance Knit" cushions in the corresponding color.
Users will also have the choice of purchasing an extra pair of Performance Knit cushions or UltraPlush cushions. The former features memory foam, wrapped in a diamond knit strand, while the latter is the same engineered leather found in the Beats Studio Pro and Solo 4. Performance Knit kits are available in black, cloud (white), pink, sky (light blue), navy, and volt (bright green). The UltraPlush cushions come in cloud and black.
Alongside cosmetic changes, these headphones are the first over-ear model from Beats to feature an IPX4 sweat and resistance rating, making them equipped to stand up to workouts (which they should, based on the World Cup rollout). Unlike the Studio Pro, these headphones feature a fold-flat design, so they don't get quite as compact.
Noise cancellation-wise, Beats claims the ANC on these headphones is 1.75 times that of the Beats Studio Pro. At $349.99, they have the same launch price as the Pros (which will now be available for $299.99).
Beats 360: Where to buy
The Beats 360 are available on Apple's website and additional retailers for $349.99. The cushion kits are available in Performance Knit and UltraPlush for $49.99, with a special introductory price of $9.99.
Bethany Allard is a Los Angeles-based shopping reporter at Mashable covering beauty tech, dating, sex and relationships, and headphones. That basically means she puts her hair through a lot, scrolls through a lot of dating apps, and rotates through a lot of different headphones. In addition to testing out and rounding up the best products, she also covers deals for Mashable, paying an especially obsessive amount of attention to Apple deals and prices. That knowledge comes in handy when she's covering shopping holidays like Prime Day and Black Friday, which she's now done for three years at Mashable.
