Customer Segmentation using RFM Analysis
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Oct 4, 2026 - R
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customer-segmentation
Here are 39 public repositories matching this topic...
Showcase for using H2O and R for scoring for marketing campaign in retail
machine-learning r h2o showcase rstats auc segmentation h2oai rsuite marketing-campaigns customer-segmentation
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Aug 26, 2018 - R
The aim of this project is to analyze the spending behavior of customer groups using various techniques.
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Jun 17, 2023 - R
Materi praktikum Talent Scouting Academy (TSA) Kominfo 2023-Customer Segmentation
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Sep 16, 2023 - R
Customer segmentation is the process of dividing customers into groups based on common characteristics so companies can market to each group effectively and appropriately. This Project uses R language and Kmeans clustering algorithm to segment customers into clusters.
machine-learning r rstudio kmeans-clustering unsupervised-machine-learning business-analytics customer-segmentation
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Jun 7, 2022 - R
This exploratory data analysis project aimed to unravel key insights into donor behavior, preferences, and regional trends using SQL and R
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Dec 29, 2023 - R
Customer segmentation is dividing the customers into segments based on RFM scores. In this project I've used RFM model in R to generate RFM score.
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Mar 12, 2023 - R
Customer purchase behavior analysis and segmentation using R, clustering techniques, and distribution analysis.
r clustering data-visualization data-analysis customer-segmentation analytics-project purchase-behavior
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Feb 11, 2026 - R
Customer clustering with k-means and DBSCAN
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Jan 4, 2022 - R
Customer Profile & Shopping Behavior Analysis is an R-based project analyzing customer data from retail stores, focusing on segmentation, seasonal trends, and market behaviors.
customer-segmentation retail-data market-analysis customer-profile r-scripts seasonality-analysis retail-technology
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Dec 13, 2023 - R
Corporate Retail Analytics: Time-Series Forecasting, Store Inventory Optimization & CRM ML Segmentation
data-science machine-learning r monte-carlo crm customer-segmentation time-series-forecasting retail-analytics
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Aug 10, 2026 - R
K-means as an unsupervised machine learning technique. Customer Segmentation Case.
segmentation kmeans silhouette k-means rfm elbow-method customer-segmentation rfm-analysis gap-statistic
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Jan 6, 2020 - R
E-commerce customer segmentation project using RFM Analysis (Recency, Frequency, Monetary) in R. Features advanced data cleaning, 8+ diagnostic charts, and 2 executive dashboards. Designed to identify high-value segments and provide prescriptive strategies for customer retention and revenue growth.
exploratory-data-analysis data-visualization business-intelligence data-analysis e-commerce tableau customer-segmentation rfm-analysis
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Feb 12, 2026 - R
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Jul 16, 2024 - R
Use k-means clustering to segment credit card customer data from a Kaggle dataset
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Jan 31, 2019 - R
A repository of all my projects in R.
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Jul 26, 2024 - R
Customer segmentation using RFM analysis and K-means clustering in R to identify purchasing patterns and actionable customer groups.
r data-visualization data-analysis unsupervised-learning kmeans-clustering customer-segmentation marketing-analytics rfm-analysis
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Sep 9, 2026 - R
I describe the methods used to segment customers of a Brazilian online retailer via K-means clustering of their recency, frequency, and monetary value of purchases.
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May 10, 2021 - R
RFM analysis and K-Means clustering to segment jewellery retail customers by purchasing behaviour
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Sep 26, 2026 - R
A RFM model is implemented to relate to customers in each segment this code has been implemented in R
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May 18, 2024 - R
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