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Sarah Bond (executive)

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Sarah Bond
Born (1978-10-27) October 27, 1978 (age 47)
Morristown, New Jersey, U.S.
Education
EmployerMicrosoft Gaming (2017–2026)
TitlePresident of Xbox (until 2026)
AwardsVentureBeat Visionary Award (2022)

Sarah Bond (born October 27, 1978) is an American business executive and former president of Xbox at Microsoft, where she oversaw the brand's operations as a platform and ecosystem, including hardware and devices, player and creator experiences, platform engineering, strategy, business planning, data and analytics, and business development and partnerships.[1]

Early life

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Bond was born in Morristown, New Jersey on October 27, 1978, and is one of seven siblings. Her father Bruce Bond was a telecom CEO, and her mother worked in technology at AT&T, before moving to philanthropy.[2][3] Bond spent part of her childhood overseas, living in the United Kingdom for ten years for her education before returning to the United States.[4][5] She is an Economics graduate from Yale University and holds an MBA from Harvard Business School.[6][2]

Career

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Bond began her career as an associate partner at McKinsey & Company.[7] Transitioning to T-Mobile, she held key roles, including chief of staff to CEO John Legere and later senior vice president of corporate strategy and development.[2]

In 2017, Bond joined Microsoft, starting as a corporate vice president overseeing gaming business development and partnerships at Xbox. She later assumed the position of corporate vice president of game creator experience and ecosystem.[8][2] Bond played a pivotal role representing Microsoft during the scrutinized bid to acquire Activision Blizzard, including testifying at the 2022 FTC v. Microsoft trial.[9][10]

In 2022, she received the Visionary Award from GamesBeat for her contributions to the industry.[11] On October 26, 2023, Bond was promoted to president of Xbox, reporting directly to Microsoft Gaming CEO Phil Spencer.[12] On February 20, 2026, Microsoft CEO Satya Nadella announced that Bond would leave Microsoft alongside Spencer, following the appointment of Asha Sharma as the next Executive Vice President of Xbox.[13] In June 2026, Bond's name appeared in a leaked document as an attendee of the Peter Thiel-backed invite-only society Dialog, alongside the names of high-ranking politicians, tech figures and members of the media.[14]

Bond served on the boards of organizations such as Zuora, Chegg, and the Entertainment Software Association (ESA).[15][16]

References

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  1. ↑ Warren, Tom (October 26, 2023). "Read Phil Spencer's full Microsoft memo on the new Xbox leadership changes". The Verge. Retrieved November 7, 2023.
  2. 1 2 3 4 "Sarah Bond" (PDF). Archives of IT (Interview). Interviewed by Mori, Elisabetta. London. November 13, 2019. Retrieved March 5, 2026.
  3. ↑ Rowe, Ian (February 4, 2025). "Sarah and Bruce Bond: Father-Daughter Success Story". American Enterprise Institute. Retrieved March 5, 2026.
  4. ↑ "Next Level: How Sarah Bond (MBA 2006) is taking on the culture—and the future success—of the gaming industry". Harvard Business School Alumni. September 1, 2024. Retrieved March 5, 2026.
  5. ↑ Xbox On (March 31, 2023). "Exclusive: Sarah Bond Talks What's Coming Up For Xbox in 2023". YouTube. Retrieved November 9, 2023.
  6. ↑ Crowley, Kinsey (June 9, 2023). "These women could be the next Fortune 500 CEOs". Fortune. Retrieved July 10, 2023.
  7. ↑ "Speaker Details Page". DICE Summit. Retrieved November 7, 2023.
  8. ↑ "Sarah Bond". Black Entrepreneur & Executives Profiles. Retrieved November 7, 2023.
  9. ↑ Plant, Logan (June 22, 2023). "Sarah Bond: Xbox Cloud Is Game Pass Ultimate's Least Popular Feature, Says Service Running at a Loss". IGN. Retrieved July 10, 2023.
  10. ↑ Ivan, Tom (June 23, 2023). "Xbox claims Activision demanded a bigger revenue share to put Call of Duty on Series X/S". Video Games Chronicle. Retrieved November 7, 2023.
  11. ↑ Takahashi, Dean (April 27, 2022). "Visionary Awards honor Microsoft's Sarah Bond and Arkane's Dinga Bakaba". VentureBeat. Retrieved November 15, 2023.
  12. ↑ "Sarah Bond". Variety. December 22, 2020. Retrieved July 10, 2023.
  13. ↑ Nadella, Satya (February 20, 2026). "Microsoft Xbox chief Phil Spencer retires, replaced by AI executive Asha Sharma". CNBC. Retrieved February 20, 2026.
  14. ↑ "Hollywood Names Surface in Peter Thiel-Backed, Invite-Only Society". Hollywood Reporter. Retrieved June 18, 2026.
  15. ↑ "Chegg Appoints Sarah Bond to Board of Directors". Chegg. Retrieved July 10, 2023.
  16. ↑ Summation (September 30, 2023). "FUTURE of XBOX & The Metaverse: Sarah Bond". YouTube. Retrieved November 7, 2023.
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