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Hackers Claim New Mega Breach As Salesforce Investigates Data Thefts
A breach involving a Salesforce product may have allowed the hacking gang Scattered LAPSUS$ Hunters to steal data from nearly 300 organizations.
Salesforce Starter Suite Review: Capable, Comprehensive Tools for Growing SMBs
Salesforce Starter Suite provides a highly customizable and capable CRM solution for small businesses that eventually plan to upgrade to one of the company's more feature-rich tiers.
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Hackers Threaten to Leak 1 Billion Stolen Records From 39 Companies
The group 'Scattered LAPSUS$ Hunters' says it will dump a trove of information allegedly stolen from Salesforce customers unless the company pays up by Oct. 10.
Business Choice 2022: The Project Management and CRM Brands You Like Best
Having the right tools to communicate with your staff and customers is imperative to a successful business, but the offerings can be overwhelming. Our audience has experience here and can help you choose.
Salesforce's Benioff Blames Misinformation for Societal 'Crisis of Trust'
'You're either trusted in business or you're not,' Marc Benioff says at the Code Conference.
Salesforce Offers to Help Employees Leave Texas
The company says it will help relocate employees concerned about Senate Bill 8.
Slack Won't Matter Much for Salesforce Customers
If Salesforce spends $28 billion on something, it'll definitely open up a world of new doors for its customers, right? In Slack's case, probably not so much.
4 Ways to Win Big With Email Marketing
Thanks partly to the pandemic, email is now one of your most effective marketing channels, with a straight line to revenue and deeper customer relationships. Here are four ways to get the most from your email efforts right now.
Salesforce Essentials vs. Bigin by Zoho CRM: Small Business CRM Slugfest
There are plenty of new CRMs on the block and they're not for enterprises. They're meant for small businesses. See how these top-rated players stack up on features and value.
Salesforce Essentials Review
This pared down version of the behemoth Salesforce platform, offers a condensed set of features aimed exactly at what small businesses need from a CRM and support platform.
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HubSpot CRM vs. Salesforce Cloud Lightning Professional: Which One Is Best For Your SMB?
Customer relationships are harder than ever in the COVID-19 era, so the right CRM software is important. We pit two top platforms, HubSpot and Salesforce, against one another to see which delivers the best features and value.
Salesforce Pardot Review
While it's not cheap, Salesforce Pardot sets its own standard across martech automation and email marketing, mainly because it combines an intuitive design with very deep features covering loads of integration options and AI-powered analytics.
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Salesforce Sales Cloud Lightning Professional Review
Salesforce has long been the CRM solution to beat. This pioneering platform excels with a stellar feature set, as well as an ever-widening set of innovations, including AI, and ease of interoperability with many Salesforce partners.
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8 Reasons You Need a Business Credit Card
You can qualify for business-dedicated plastic, even for a startup just off the ground. Here’s how a business credit card can save you money, simplify operations, and lay the groundwork for the future.
How to Create Events to Help Girls Prepare for STEM Careers
Want to encourage girls to become professional technologists? Here's how to make sure your girls-in-tech events help them to accurately set their Science, Technology, Engineering, and Mathematics (STEM) career expectations.
Salesforce's New Guide Helps Businesses Adopt AI Solutions
"Einstein's Guide to AI Use Cases" is Salesforce's new solution-focused website that contains over 50 use cases of how AI was successfully applied in various areas vital to a business.
How to Design Events to Inspire Girls About STEM Careers
Attracting more girls to Science, Technology, Engineering, and Mathematics (STEM) careers is critical for the health of the tech industry. If you're planning an event to inspire a younger generation in this direction, then here are some guidelines for what actually causes girls to exclaim, "Oh, cool!"
Salesforce Essentials Brings SMBs Closer to Clients Via Social Media
Salesforce Essentials now helps small businesses leverage conversations over social media, which means easy, managed customer engagement on Facebook Messenger, Instagram, YouTube, web chat, and more.
The Big Data Market Is Set to Skyrocket by 2022
Salesforce's Tableau acquisition and Google buying Looker are just the latest examples of the lucrative power of data in every facet of business operations and across the digital landscape.
Salesforce's Tableau Acquisition Is Latest in BI Consolidation Trend
Salesforce this week announced its intent to acquire data visualization company Tableau Software for $15.7 billion. Along with Google Cloud's acquisition of Looker and Logi Analytics' purchase of Zoomdata, it's looking like the consolidation trend in big data and business analytics is back.