Does AI change what people actually trust? We looked into it. Turns out the answer is more complicated than the hype suggests.
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
Sharing some exciting research we’ve done on how AI is changing content creation and what people still trust. One of the clearest takeaways for us is that real people, experiences, and stories are more important than ever even for those using AI on a regular basis.
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
Does AI change what people actually trust? We looked into it. Turns out the answer is more complicated than the hype suggests: people using AI daily still lean on real stories and real experience to decide what's credible. Curious what that means for how brands show up. https://lnkd.in/dJqVGzpA
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
We just wrapped up some research on how AI is reshaping content creation, and one finding stuck with me: even people who use AI every day still trust real stories, real people, and real experiences more than anything generated. The tools have changed. What earns trust hasn't.
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
AI is everywhere in content now. Trust isn't following the same script. Our latest research found that real stories and real people still move people, even the ones using AI constantly. Take a look!
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
If AI can make almost anything look real, what makes a brand believable? At NJI, we help our clients earn attention and build trust through the stories they tell and the experiences they create. That means understanding how AI is changing the way people respond to what they see. We partnered with Stack Data Strategy to explore what makes content feel authentic and trustworthy. The question behind the research is one every brand should be asking: as our creative possibilities expand, what actually earns belief?
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
Sharing some exciting research we did on how AI is changing content creation and what people still trust. One of the clearest takeaways for us is that real people, experiences, and stories still matter a lot, even for people using AI regularly.
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
Really pleased to have partnered with NJI on this new research. We surveyed 8,000 U.S. voters to understand what makes content feel trustworthy in the age of AI. The big takeaway? As AI becomes more common, real people, real stories and authentic experiences matter more, not less. Take a look at the findings https://lnkd.in/gspK2sXx 👇
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
AI is everywhere in content now. Trust isn’t following the same script. Our latest research found that real stories and real people still move people, even the ones using AI constantly. Taking a look. 👇👇
When AI can create almost anything, how do you create trust? NJI partnered with Stack Data Strategy to ask U.S. voters what makes content feel trustworthy and authentic in the age of AI.
