Salerno Airport's New Identity

The ceremony to officially rename the Salerno Costa d'Amalfi Airport took place today, now including the Cilento, becoming 'Salerno Costa d'Amalfi and Cilento Airport'. A highly symbolic and strategic choice, aimed at enhancing a territory of extraordinary scenic and cultural beauty. A year after the first scheduled flights, launched last July 11, the event was an opportunity to review the achievements and analyze future development prospects and challenges. The debate was attended by Carlo Borgomeo, President of Gesac and Assaeroporti; Pierluigi Di Palma, President of Enac; Tullio Ferrante, Undersecretary of State at the Ministry of Infrastructure and Transport; Antonio Iannone, Undersecretary of State at the Ministry of Infrastructure and Transport; and concluded by Vincenzo De Luca, President of the Campania Region. The new name was formalized with the signing of the ordinance by Carlo Marfisi, ENAC's Territorial Director for Campania. The first year of activity closed positively, with 370,000 passengers, marking the birth of the Campania airport system managed by a single entity in an integrated and complementary system logic. This model has enabled the development of an impressive infrastructure investment plan and, at the same time, a significant network of connections, thanks to airport management know-how and established partnerships with airlines already present in Naples. 'It doesn't seem revolutionary to me. The important thing was to open the airport with GESAC funds and funds from the Campania Region. After decades of idle talk, a decisive infrastructure for the development of the region and the province of Salerno has been realized,' said Vincenzo De Luca, President of the Campania Region, on the sidelines of the unveiling ceremony of the new sign of the 'Salerno Costa d'Amalfi and Cilento Airport'. 'I am happy that there is also this expanded name. I believe we should expand it even more, because it doesn't seem right to have the name of Cilento, since Cilento and Vallo di Diano are two areas that are part of the Cilento National Park. And so I propose that the name be extended to Vallo di Diano. Since I understand that it is obviously not a commercial name - he adds - in the end, we will talk about the Salerno airport. I also propose adding Agro Sarnese Nocerino, which is the most densely populated area of our province. This way, we somehow complete the territorial identity image of the Salerno airport.' And on the controversies: 'I didn't notice the controversies. I learned that they extended the name, and I propose to extend it even more. Things done are good. I very much agree with the inclusion of Cilento. I just propose adding Vallo di Diano because they are together in the Cilento park and Agro Sarnese Nocerino, which is the most populous area of the region. Then it is clear that in public communication, we will not communicate an encyclopedia, we will communicate a single name, Salerno airport.' 'It is one of the first commitments I have concretized with the arrival at the Ministry of Infrastructure and Transport, meeting a territorial request that I have remembered for a long time. I believe it is very important to start new work for the southern part of our province. Cilento is a treasure chest, a treasure yet to be discovered,' said Antonio Iannone, Undersecretary for Infrastructure and Transport, talking about the inclusion of the word Cilento in the name of Salerno airport. 'It is clear that with the name, we carry out a promotional action that I believe is absolutely necessary. Because unfortunately, both nationally and even more internationally, I have been able to find, how often even Cilento was confused with Salento. I believe today is an important moment to start this new work, which naturally does not end with the name. It is clear - he adds - that we must make an infrastructure investment. To ensure that this fundamental infrastructure can also and above all serve the southern part of the province of Salerno.'