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Tom Hanks Warns of Dental Ad Using A.I. Version of Him
Mr. Hanks and the CBS anchor Gayle King both said their likenesses were used in unauthorized advertisements, as worries have grown over the unregulated use of artificial intelligence.
Tom Hanks and Gayle King, a co-host of “CBS Mornings,” have separately warned their followers on social media that videos using artificial intelligence likenesses of them were being used for fraudulent advertisements.
“People keep sending me this video and asking about this product and I have NOTHING to do with this company,” Ms. King wrote on Instagram on Monday, attaching a video that she said had been manipulated from a legitimate post promoting her radio show on Aug. 31.
The doctored footage, which she shared with the words “Fake Video” stamped across it, showed Ms. King saying that her direct messages were “overflowing” and that people should “follow the link” to learn more about her weight loss “secret.”
“I’ve never heard of this product or used it!” she wrote. “Please don’t be fooled by these AI videos.”
It was not immediately clear what weight-loss product the ad was promoting or what company was behind it.
Mr. Hanks issued a similar warning on Saturday, saying that an advertisement for a dental plan using his likeness without his consent was fraudulent and based on an artificial intelligence version of him.
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